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From a deep artesian well, untouched by pollution for centuries, comes a revolutionary new natural skincare. Introducing DeepWell.

  • Writer: Isaac Liu
    Isaac Liu
  • Oct 31, 2024
  • 3 min read

Updated: Sep 5, 2025



DeepWell is for the conscious consumer who wants it all – effective skincare, simplicity, and sustainability.
DeepWell is for the conscious consumer who wants it all – effective skincare, simplicity, and sustainability.

FOR IMMEDIATE RELEASE

 

MINNEAPOLIS, MN September 4, 2024 – Using ancient waters, pure and untouched for nearly two millennia, DeepWell Skincare launches a promising new line of skincare that enhances skin health while simplifying your daily routine and decluttering your vanity. This groundbreaking all-in-one solution offers eight powerful benefits in every bottle. It takes just four pumps a day – two in the morning and two at night – for beautiful results.

 

Nature's Power, Bottled. At the heart of DeepWell's formula is water sourced from a confined artesian aquifer, naturally infused with essential electrolytes and minerals. This unique blend includes Silica, Calcium, Magnesium, Sodium, Potassium, Chloride, Sulfate, and Bicarbonate is scientifically proven to enhance skin hydration, vitality and repair the skin barrier. Each mineral has skin health benefits in their own right, and combined with clean, safe, plant-based ingredients, DeepWell is like nothing on the market.

 

 "We've tapped into nature's own skincare solution. This water is naturally filtered through layers of rock, emerging with an ideal pH and mineral content for skincare,” said Bob Safford, DeepWell CEO & Founder. “It's the world's most perfect water untouched for thousands of years, and it's the ideal pH for skin naturally."

Simplicity Meets Science. DeepWell's formula doesn't stop at perfect pH mineral-rich water. The 100% plant-based formulas are curated with a blend of eight powerful ingredients for comprehensive skincare in one sleek bottle.

  • Hyaluronic Acid for deep hydration

  • Vitamin C for brightening and protection

  • Niacinamide (Vitamin B3) for pore refinement and evening skin tone

  • Peptides for firmness and elasticity

  • Bakuchiol, a natural alternative to retinol, for gentle rejuvenation

  • Black Cumin, rich in antioxidants, for overall skin health

  • Squalane for moisture balance and softness



Earth-Friendly Beauty. DeepWell isn't just about great skin – it's about a healthier planet too. The brand's commitment to sustainability is evident in every aspect of its product:

  • Eco-friendly packaging designed to minimize waste, free from harmful chemicals, PFAS, and microplastics

  • Reduced carbon footprint through simplified production, shipping

"Our commitment to the environment goes beyond just our formulas," Safford explains. "We've designed our packaging to be as eco-friendly as possible, using special Miron glass that blocks UVA/UVB rays to protect plant actives from degrading, plus we've used recyclable materials and minimized excess packaging."

 

A New Era of Skincare. DeepWell's flagship product, the All-In-One Face Serum, embodies the brand's philosophy of simplicity and effectiveness. Designed to hydrate and plump skin, reduce the appearance of fine lines and wrinkles, even-out skin tone, protect against environmental stressors, this multi-tasking serum acts as a moisturizer, anti-aging treatment, and skin protectant all in one.


"We created DeepWell for the conscious consumer who wants it all – effective skincare, simplicity, and sustainability," says Safford. "Our All-In-One Face Moisturizer is perfect for busy professionals, travel enthusiasts, or anyone looking to streamline their routine without compromising on results."

 DeepWell's Body Serum, made for head-to-toe sensitive skin, has shown significant results with rosacea-prone skin and eczema sufferers. While it wasn't originally formulated for these sensitive skin conditions, in product use, it is helping restore the skin barrier, reduce redness, inflammation and irritation that is the hallmark of these conditions. All six products in the line have been verified as 100% clean and safe by the Yuka app.


The DeepWell Difference. "Our water comes from a confined aquifer that's been protected from modern-day pollution for centuries," Safford proudly states. "This purity, with its natural mineral content, makes it an ideal base for skincare products. And by carefully stacking the best, cleanest plant ingredients, we have formulas that work more efficiently than anything available." DeepWell is available exclusively online at www.deepwellskincare.com.

 

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Contact:

For more information, press samples, or to schedule an interview, please contact: Isaac Liu at GoodTalk.GoodTalk.

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